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Table of Contents

Straightsell Email Marketing

Over the coming months we will be looking to phase out our in built email marketing functionality.

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  • For more information on this integration please create a ticket in our Help Centre
  • The following guide will instruct you on how to create a MailChimp account and how to export your Straightsell Buyer File to create a mailing list
  • *MailChimp is a free service for users with up to 2000 subscribers and up to 12000 emails sent per month

Signing up for MailChimp

You can sign up for free at mailchimp.com

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Should you require additional subscribers/emails sent, monthly plans start from $10USD per month.

Exporting your Customer Data to MailChimp

Before you can start setting up email templates to send out to your customers (review user guides here) you must first extract your data from the Control Panel and export it to MailChimp.

Downloading Your Buyer File

You can download your Buyer File from the Straightsell Control Panel (Administration > File Upload/Download):

  • Click on the Download Files tab
  • Select Buyer File from the first dropdown menu
  • Click on Download Data File
  • You will now have a file of all your customer data that can be exported to MailChimp
Exporting to MailChimp

Once you have created a list for your customers you can import your customers into that list:

  • Refer to the screenshot below for how to start this process
  • Select CSV or tab-delimited text file and click Next >
  • Browse to your Buyer File and click Next >
  • Match your customer data to existing MailChimp columns (or create new ones) and click Next >
  • Categorise the imported contacts as Subscribed and click Import
  • Your contacts will now appear in your MailChimp mailing list

Advantages of MailChimp

MailChimp offers email analytics, whereasour Email Marketing platform does not:

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