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Straightsell Email Marketing
Over the coming months we will be looking to phase out our in built email marketing functionality.
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- For more information on this integration please create a ticket in our Help Centre
- The following guide will instruct you on how to create a MailChimp account and how to export your Straightsell Buyer File to create a mailing list
- *MailChimp is a free service for users with up to 2000 subscribers and up to 12000 emails sent per month
Signing up for MailChimp
You can sign up for free at mailchimp.com
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Should you require additional subscribers/emails sent, monthly plans start from $10USD per month.
Finding the MailChimp API Key and MailChimp Audience Name
In order to link your Straightsell website with your MailChimp account and list, we require an API Key and Audience Name (was called List Name). Follow these MailChimp help articles to obtain these details:
To find the API Key, use this MailChimp help article, MailChimp Find or generate your API key
To find the List Name (now called Audience name), use this MailChimp help article, MailChimp Find Audience ID and Name
Exporting your Customer Data to MailChimp
Before you can start setting up email templates to send out to your customers (review user guides here) you must first extract your data from the Control Panel and export it to MailChimp.
Downloading Your Buyer File
You can download your Buyer File from the Straightsell Control Panel (Administration > File Upload/Download):
- Click on the Download Files tab
- Select Buyer File from the first dropdown menu
- Click on Download Data File
- You will now have a file of all your customer data that can be exported to MailChimp
Exporting to MailChimp
Once you have created a list for your customers you can import your customers into that list:
- Refer to the screenshot below for how to start this process
- Select CSV or tab-delimited text file and click Next >
- Browse to your Buyer File and click Next >
- Match your customer data to existing MailChimp columns (or create new ones) and click Next >
- Categorise the imported contacts as Subscribed and click Import
- Your contacts will now appear in your MailChimp mailing list
Advantages of MailChimp
MailChimp offers email analytics, whereasour Email Marketing platform does not:
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